- Rethink the visual: This roundup of 6 ways nonprofits can use Facebook covers for fundraising can be adapted for business uses, too. ("Covers" are the new, more prominent photos that grace your Facebook timeline.) If photography's one of your assets, make it work for you.
- Get out in your (FB) community: Here's a good reminder why it's vital that you engage people on others' FB pages, not just your own.
- Figure it out: Google Analytics blog describes an astonishing program that "pairs a non-profit organization with pair of web analysts --- one a student wanting the experience and the other a mentor with years of direct work in the field. The trio work together to have the student learn to use Google Analytics to 'tell a story' with the data about how the non-profit can better meet their business goals." I'd sign up for that, wouldn't you?
- I'm already enjoying this: Google+ results--when people +1 your blog post--are now showing up in Blogger, as the two Google-owned sites are further integrated. My take: It's an easy, at-a-glance metric that even lets me click to connect with those fans, add them to circles or message them. How engaging can you get?
- Get your diving gear on: The New York Times has launched Deep Dive, an experimental contextual service that takes advantage of its rich databases to offer readers the chance to follow a topic. They start with one article and from there can "dive" into the subject. Worth a look for those of you with complex, historical or long-standing topics.
- Data-palooza: iBooks' new textbook platform works: More than 350,000 textbooks were downloaded in the first 3 days...YouTube users are watching 4 billion videos daily, but only because they move through them quickly...and Tumblr just passed 15 billion pageviews per month, thankyouverymuch.
Friday, January 27, 2012
Weekend read: My weekly share on Twitter
Wild horses couldn't drag you away from your workweek? I bet they could, especially since the weekend is upon us. Time to round up the wild horses of your week and my finds on Twitter--that's where I shared these finds, reads and tips as @dontgetcaught. Read to the end to hear the Stones sing you into the weekend:
January hit a new record on this blog for readership and page views--thank you, as always, for your attention.
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weekend read
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